of companies rely on CRM systems
to target and segment customers.

Source: Yesmail Interactive/Gleanster survey

But even with a Customer Relationship Management System in place, companies still report issues.

63% – Experience data challenges.

41% – Can’t keep track of customers across different channels and different devices.

65% – Have difficulty turning data into insights.

88% – Struggle with marketing complexity.

To address these challenges, we recommend Microsoft
Dynamics 365 and suggest clients take the following steps.


About MCA Connect

As a top award-winning Microsoft Dynamics Partner, MCA Connect delivers digital transformation for manufacturing, energy and service-based companies by solving business problems, driving efficiencies through improved processes and leveraging technology.

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